First class service for 4×4 enthusiasts

A bespoke service offering a Land Rover Hearse and Limousine.

About Us

In 2003 Jacqui Whinnett long time Land Rover Enthusiast and a qualified, experienced funeral director decided to create a Land Rover Defender Hearse for what was originally thought to be a vehicle for her own final journey. Lucky things changed for the better and the service was made available to all.

Alpha 4×4 funerals Ltd was launched in 2004, it was the first commercially available Land Rover Defender hearse and passenger carrying Defender available in the UK

Jacqui owns and runs the business, every funeral is meticulously planned and overseen personally by Jacqui.

“we love what we do, we are committed to providing good old fashioned service”

Jacqui Whinnett

Jacqui Whinnett

Owner, Funeral Director & 4x4 Enthusiast

Pride in our brand

A company built on passion & integrity

Connecting with 4×4 communities

We take pride in what we do, our enthusiasm shines through in everything we do.

Motoring Magazines – Alpha 4×4 funerals feature regularly in Land Rover and motoring magazines, as well as funeral publications.

TV Documentaries – We have been part of TV documentaries and motoring magazine programmes.

Strong Relationships – We have long associations with Funeral Directors up and down the country, and are proud to be associated with them.

Publications – We are now proud to be featured in Ben Fogles’ book; Land Rover The story of the car that conquered the world.

Ben Fogles’ Book

Ben Fogle’s’ love of Land Rovers has led him to write this rather inspiring book which highlights this nations love affair. Travelling the length of the British Isles in a Defender, spending his time with fellow Land Rover enthusiasts which brought him to, Alpha 4×4 Funerals!

Ben’s eagerness to discover more on why we specialise in Land Rover funerals led him to visit us in Bedfordshire,  Ben goes on to say;

Jacqui was waiting eagerly with her friend, who had an equally excitable black Labrador. Jacqui’s eyes sparkled as we got on to the topic of Land Rovers. During the course of my Tour de Land Rover across Great Britain I had met dozens of enthusiasts who all oozed the same excitement, but Jacqui was different, she was properly Land Rover bonkers. A fanatic.

Not wanting to digress from funerals, but if I’m honest I was most excited that she was a girl. A women who had the same affection for Land Rovers as so many of the bearded men I had met on my journey.

Available at all good book outlets!